Global Benchmark: Professional Services Websites

A uniquely global analysis of professional services websites
An in-depth, industry-specific analysis of web globalization best practices and trends

The 2021 Report Card is now available!

Learn from the best professional services websites

This report provides a uniquely global website analysis of the Professional Services category, which includes the “Big Four” accounting firms in addition to two consulting firms. Our goal is to provide you with a better understanding of how the major global professional services companies present themselves to the world’s Internet users and which companies do a particularly effective job at it.

Websites profiled:

  • Accenture
  • Capgemini
  • Deloitte Touche Tohmatsu
  • Ernst & Young
  • KPMG
  • PricewaterhouseCoopers

What makes this industry sector so interesting is the decentralized structure of many of the companies themselves. The companies are, in effect, local by design, in which country offices have significant autonomy and control over website content.

This industry report is based on analysis conducted for the 2013 Web Globalization Report Card, in which we analyzed 150 global websites across 15 industry categories.

Table of Contents

  • Introduction: Benchmarking Professional Services
  • The Top 25 Global Websites
  • Industry Overview
  • Language Analysis

  • Part I: Industry Rankings and Profiles
  • Website Rankings
    • Deloitte and KPMG
    • PricewaterhouseCoopers
    • Capgemini
    • Ernst & Young
    • Accenture

  • Part II: How the Websites Were Scored
  • Methodology
    • Global Reach (Languages)
    • Global Navigation
    • Global/Mobile Architecture
    • Localization & Social
    • Methodology FAQ
    • What Do the Scores Mean?
  • Globalization Terminology

Purchase Details

Pages: 49
Exhibits & Visuals: 25
Published: February 2013
Format: PDF
License: Enterprise


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About the Author

John Yunker

John Yunker has helped a wide range of Fortune 500 companies improve their global websites and application. He has experience consulting with some of the world's largest companies and has also worked as senior program manager at Microsoft. He authored the first book devoted to the emerging field of web globalization, Beyond Borders: Web Globalization Strategies. John speaks at numerous industry events, including Localization World, Internet Retailer, and the Unicode Conference and has been quoted on global topics in publications including The Wall Street Journal and The New York Times. He is also editor of the popular web globalization blog Global by Design.

The Web Globalization Report Card is a copyright of Byte Level Research LLC. Trademark pending.

A Web Globalization Pioneer

Founded in 2000, Byte Level Research was the first agency devoted to website and content globalization best practices. Over the years we have helped hundreds of companies improve their global content, websites and software through our reports, consulting, speaking and training sessions.


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