Byte Level Research: Website Globalization Research and Consulting
 

Global Services

Training and Seminars
Byte Level Research founder John Yunker has spent the past decade training marketing and IT teams on a wide range of web globalization best practices. We offer both in-house and remote training for marketing, product, and Web development teams.

Training may be customized to include:

Globalization workflow: One of the most challenging aspects of building a global site is developing a reliable and repeatable workflow. We can help your teams understand the issues at hand and how to best adapt to the new challenges of the global Web site.

Cultural awareness and understanding: Many people are not aware of the cultural issues involved when speaking to the world. We will educate your teams to better understand the cultures of your target markets.

Writing for the world: We will train your copywriters to create text that is more quickly and effectively translated and better suited to a global audience.

    Master the Global Gateway in a Day
    This one-day program will train your marketing, product, and IT teams on best practices in global navigation. From geolocation and language negotiation to UI elements, this program will ensure that you not only avoid common mistakes, but that you develop a strategy that will evolve as your web site evolves. All participants will receive a copy of the newly updated book The Art of the Global Gateway For a quote, please contact us.


    Global Summits
    We have participated in global summits for Fortune 100 companies across three continents. Each engagement is customized to the client's requirements and may include keynote presentations, training, and benchmark presentations. For more information, please contact us.

Global Benchmark
Find out how your web site stacks up against your competitors and "best of breed" web sites like HP, American Express and Ikea. We pioneered the practice of web globalization benchmarking. Over the years, we have evaluated more than 490 web sites across all major industries. We provide valuable, hands-on recommendations that help companies improve traffic to local sites, improve usability and save money along the way. Learn more

Vendor Selection
There are hundreds of globalization services and software vendors around the world, and they don't all provide the best fit for your company's needs and budget. We have worked in the localization industry for more than half a decade. We know all the players, their clients, and their histories. More important, we are completely objective. We offer advice that is completely focused on helping companies make the most of their budgets while staying ahead of the competition.
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